ResiBuilt Case Study: A Story of Digital Transformation

Dyn365Pros Helps ResiBuilt Revolutionize Home Buying and Renting

ResiBuilt is a great example of digital transformation, changing the way residential properties are shown, rented and sold. ResiBuilt’s process improves the customer experience — empowering renters and buyers with more control of the process, and significantly lowering customer cost. In fact, the entire process can be completed online.

ResiBuilt improves customer experience with virtual tours and smart lockboxes, allowing customers to tour properties without a rep or agent. In addition to the convenience factor, customers that opt out of the traditional real estate agent model can take advantage of a significant discount.

ResiBuilt chose Dynamics 365 and Dyn365Pros to provide an effective, scalable solution for managing their customers and business process.

This start-up needed a CRM system to support rapid growth

As a start-up with a strategy for rapid growth, ResiBuilt needed to get its customer and process management right from the very start. The company moves fast, maneuvering very quickly when opportunities arise. After just fifteen months, ResiBuilt was profitable and had an inventory of 1,500 properties.

The company needed a system to track all aspects of its business:

  • Potential buyers and renters
  • Home selling process and progress
  • Renters in residence
  • Home viewing and tours
  • Property details and warranties
  • Land acquisition
  • Home construction status

A custom, scalable solution to manage sales and business process in one place

Because its business model relies heavily on technology and automation, ResiBuilt operates with a lean staff. To remain agile, ResiBuilt didn’t want to overspend or paint itself into a corner with a solution that wasn’t flexible enough to grow and evolve.

“We needed experts with the advice, skills, and support to make changes quickly and guide us in the